Kids Media Club: deep dive into K-Pop Demon Hunters

In this week's Kids Media Club Podcast, Andy is away so Jo and Emily are indulging their inner-geek and doing a deep dive into THE kids phenomenon K-Pop Demon Hunters.

They unpick the strategies behind the birth of a new mega kids franchise, check out the fan created content on Roblox and Youtube, and learn about the science and craft behind the chart topping songs.

K-Pop Demon Hunters really is THE hit movie that has taken everyone by surprise. When even tennis champion Novak Djokovic is doing the soda pop dance at the US Open for his daughter, you know this is one of those cultural explosions that happen very rarely.